Sound Familiar?
These are the problems we hear from care homes in Brighton every single week. If any of these hit home, we can help.
Competing care homes dominating local search
Other care homes in your area have optimised their listings and are capturing the families who should be contacting you.
Your care home doesn't appear in local searches
Most families start on Google Maps. If your listing is buried, they'll visit the homes that show up first.
Outstanding care but not enough reviews to prove it
The care home with 80 heartfelt reviews wins every family's trust — even if your care is exceptional.
Families can't see how good your care is
Your residents and their families love you — but without online reviews, new families have no way to know.
What We Do for Care Homes
Four things that work together to bring you a steady stream of enquiries and calls — week after week.
Professional Website
A fast, mobile-friendly website with your phone number, enquiry form, and reviews front and centre. Built to turn visitors into calls.
Google Maps
We optimise your Google Business Profile so you show up in the map pack when people search for your trade locally.
More Reviews
An automated system that asks your customers for a Google review after every job. More reviews means more trust and higher rankings.
Local Services Ads
Google puts your business at the top of search with your reviews and a Google Verified badge. You only pay when someone actually calls.
The Brighton Market for Care Homes
Brighton is known for its Regency terraces and squares, Victorian and Edwardian seaside villas, modern marina developments. Regency-era seafront architecture, Victorian expansion, with inter-war and modern estates, creating steady demand for skilled care homes across neighbourhoods like Hove, Kemptown, Portslade, Rottingdean. The BN postcode covers a wide area, and local customers expect to find reliable tradespeople online.
Whether it is finding available places, cqc ratings, specialist care needs, Brighton residents need a reliable care home they can find quickly. Demand peaks in Winter and Year-round steady demand, and relatively steady demand; slight increase in winter due to hospital discharge pressures. Accreditation with Care Quality Commission (CQC, England), Care Inspectorate (Scotland), CIW (Wales) helps, but being visible in search results is what drives the calls.
With around 100-200 care homes estimated to be operating in the Brighton area, competition for local customers is real. Most rely on word of mouth alone. A professional website, strong Google presence, and a system that catches every call puts you ahead of the pack.
Postcode Areas Covered
Areas We Serve
Common Care Home Services in Brighton
These are the services local customers search for most. If you offer them, you should be showing up.
Finding available places
One of the top search terms in Brighton. Customers looking for this service expect to find a professional online — make sure that is you.
CQC ratings
Available throughout Brighton. Whether you are in a period property or a modern build, we connect you with customers searching for exactly this.
Specialist care needs
Covering Brighton and surrounding areas. With Regency terraces and squares, Victorian and Edwardian seaside villas, modern marina developments, this is one of the most common enquiries we see.
Cost concerns
One of the top search terms in Brighton. Customers looking for this service expect to find a professional online — make sure that is you.
Distance from family
Covering Brighton and surrounding areas. With Regency terraces and squares, Victorian and Edwardian seaside villas, modern marina developments, this is one of the most common enquiries we see.
Questions from Care Homes in Brighton
Straight answers — no jargon.
Our CQC rating is good — isn't that enough?
CQC is essential but families also check Google reviews and your website. The home that looks most trustworthy online gets visited first.
How will this help my care home get more residents in Brighton?
We make sure families in Brighton searching for a care home find you first — through Google Maps, a reassuring website, strong reviews, and targeted ads.
Is there a long contract?
No. 3-month minimum then rolling monthly. Cancel with 30 days' notice. You keep the website.
Can you help us promote specialist care like dementia or nursing?
Yes. We create dedicated pages for each care type so families find you when searching for specific needs in Brighton.
How is this different from care home marketing agencies?
Most charge £500-£2,000/month. We offer the same core services at a fraction of the cost with no long lock-ins.
Advice for Care Homes
Practical tips to grow your care home business.
Do I Need a Website for My Trade Business?
Wondering if your trade business actually needs a website? Here's a straight answer — what a website does, what it costs, and when it's worth it.
Local MarketingHow Many Google Reviews Does a Tradesperson Actually Need?
How many Google reviews do plumbers, electricians, and other tradespeople need to win local work? The real numbers, why recency matters as much as quantity, and how to get more reviews consistently.
Local MarketingHow to Show Up on Google Maps Without Paying
A step-by-step guide to getting your trade business visible on Google Maps for free. No ads, no tricks — just the stuff that actually works.
Ready to Get More Leads?
We'll audit your online presence for free and show you exactly where you're losing customers. No obligation, no hard sell.